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27 / 02 / 2020
Modular Responsible Genderless, Flavialarocca Propose A New Attitude Towards Clothing
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27 / 02 / 2020
Modular Responsible Genderless, Flavialarocca Propose A New Attitude Towards Clothing

Winner of the Franca Sozzani GCFA Award for the Best Emerging Designer at the Green Carpet Fashion Awards Italy 2019, flavialarocca propose a new attitude towards clothing.

A responsible, dynamic and modern way of clothing.

MODULAR

The entire collections are built on the modular concept. The garments are composed of interchangeable modules which, through hidden zips, can be "disassembled and reassembled" creating different combinations. Modules of the same size can be mixed together to create an endless and always renewable wardrobe. Having the opportunity to change outfits and customize the pieces with a simple and fast action, saving time and space. Dedicated to the contemporary woman who works, travels, studies, moves around the city and the world.

The modules are designed to be interpreted by the wearer and experience them in a mix of elegance and sensuality, without seasonality limits. Bold and geometric lines with a feminine attitude, a dialogue between seasonal perspectives and a timeless, modern and functional design.

RESPONSIBLE

The possibility of wearing the same garment in different ways reduces the waste of water, energy and raw materials during production process, limiting the environmental impact. Being able to renew the items already present in the wardrobe season after season make the life cycle of the product longer. Production is entirely Made in Italy allowing to reduce the negative impact of transport on the environment and CO2 emissions. The production chain and suppliers are directly controlled to ensure that they work in full respect of the environment and people. The garments are entirely made with certified, recycled, natural or produced by new technologies fabrics and materials, with a transparent and traceable process.

THIS COLLECTION

Fluid modules made in TENCEL™ Luxe, the eco-botanical version of silk, in pastel colors [1] compose genderless suits, chemisier dresses, suits and slip dresses. Convertible coats in earth colors for her and him are made of recycled wool [2]. Combined with trousers or skirts modules they can be worn short or long. Denim [3] in unusual shades creates corset dresses and suits. Adjustable drawstrings on the sides of the skirts and on the tops add sensuality and movement to modules with geometric and clean lines.
Removable panels play with volumes together with modular and transformable accessories made of leftover cork from old productions. All in tone-on-tone play that can be turned upside down with a single action. Zip and Unzip!

________________________________________________________________________________________________________________

[1]The dye is RECYCROMTM, a revolutionary range of sustainable dyes, patented by Officina + 39, which uses recycled used clothing, fibrous material and textile waste to
create a "recycled dye powder". A dye therefore that does not require chemical synthesis, but which derives from a sustainable recycling of processing waste.

[2] The wool looks are composed of recycled wool supplied by Manteco, a textile company in the Prato district with a strategy and vision that determine the sustainable
footprint since 1943. Obtained from the reuse of old clothes, through mechanical processes, without the use of chemicals, recycled wool is based on a circular economy that allows you to save water, release CO2 into the atmosphere and save energy. The fabrics are made of recycled wool or blended with TENCEL ™, and are designed to be
recycled again in the future.

[3] The denim piece are made of a 12oz, rigid denim constructed using 100% GOTS certified organic cotton, and sustainably dyed using Candiani Denim’s water and chemical
saving N-Denim technology, in addition to Candiani exclusives – EarthCotton® by Archroma, dye made from cotton plant residues, and Kitotex®, a biodegradable sizing
agent derived from shrimp shell waste from the food industry.

The Lampo zips, the key of the innovation, are in nickel free brushed metal (Oeko Tex Standard 100 certified), with New Life recycled polyester ribbon. All accessories from buttons to ribbons and linings are made with certified natural raw materials. The production is made by Sartoria E' in Novara, a project of the Emmaus Cooperative. The cooperative was founded in 1994 with the aim of using work as a key to social reintegration for people in difficulty. The tailoring follows the sustainability criteria of the
environments and processes, combining high quality work for its customers with values such as solidarity and attention to others.

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